US public gives mobile licenses thumbs up

23/08/17

A new study conducted by Radius Global Market Research and MorphoTrust USA, part of OT-Morpho, shows the majority of the US public is ready for the traditional plastic driver’s license to go mobile. The survey polled nearly 4,000 consumers ranging in age, gender, region and income across the country. To qualify for the study, participants needed to own a smartphone and have a valid driver’s license or state identification card. 

The qualitative and quantitative research asked questions related to the current use of a driver’s license, perceptions of a mobile driver’s license (mDL) available through a smartphone app, benefits of using an mDL and who would most likely be the adopters of this technology.

Overall findings were that 80% of respondents are interested in a mobile driver’s license app; 70% of respondents are interested in using their mobile phone to renew their driver's license; 64% of Millennials express the highest concept acceptance and would recommend it to a friend.

“As smartphones continue to be part of our daily activities, it’s a natural progression that a driver’s license or state ID card evolves to meet the changing times and increasing sophistication of US consumers, MorphoTrust is on the forefront of identity security and technology having launched successful pilot programs for both a mobile driver’s license and an electronic identification mobile app,” says Bob Eckel, president and CEO, MorphoTrust USA. “This market research is important for all states, law enforcement agencies and businesses that interact with the public for identity verification.”

The research study follows a 2016 pilot programme where MorphoTrust launched the first US mobile driver’s license programme in partnership with the state of Iowa. The test group used a downloadable iOS mobile app that required identity verification before the MorphoTrust mDL was rendered on the phone. 

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US public gives mobile licenses thumbs up
US public gives mobile licenses thumbs up

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